If you aren't familiar with UGC don't worry, it's a fairly new term. User Generated Content ("UGC"), is essentially making content for brands. 

For the last two decades, brands have leaned on creative agencies to create content for them--the higher the quality the better. Consumer behavior shifted, which resulted in a shift in how brands market. Now days, the more organic the look and feel, the better. 

In fact, I'd bet the second you see a highly produced video in your social feed you scroll past knowing it was an ad. Instead of paying agencies tens of thousands of dollars to create an ad, brands can now pay everyday folks a couple hundred dollars and get their brand's message to far greater numbers. 

That's where you come in! If you have a cell phone, you can capitalize on this market trend while learning a great in demand skill along the way. No following necessary!